A Wicked Good Idea: How we Succeeded in Building a Successful Brand in Spite of Ourselves

A Wicked Good Idea: How we Succeeded in Building a Successful Brand in Spite of Ourselves

ISBN: 1370552645

ISBN 13: 9781370552641

Authors: Tracey Noonan, Dani Vilagie, Kevin O'Leary

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This is a savvy guide for anyone considering starting their own business. Written by the ABC hit show, Shark Tank alum Tracey Noonan and her daughter Dani, the pair share their real-life ups and downs on the road to success. The good, the bad and the really ugly! Wicked Good Cupcakes started as a home-based business but has grown into a multi-million dollar success story.